Bell and Cineplex Entertainment today announced that Bell
Mobility clients can purchase movie tickets for Cineplex
Entertainment theatres across Canada directly from their mobile
phones, with charges simply added to a client's regular monthly
invoice.
"The Mobile Movie Ticketing service we are now offering with
Cineplex Entertainment is an example of the wide variety of
mobile transactions clients will soon be able to perform on
their wireless phones," said Adel Bazerghi, vice-president,
products for Bell Mobility. "Our clients now have the
convenience of purchasing tickets in advance from their phones,
wherever they may be."
"Our theatre guests can now bypass the box office using Bell's
mobile movie ticketing service, which is offered exclusively at
Cineplex Entertainment theatres across Canada," said Pat
Marshall, vice-president, communications and investor
relations, Cineplex Entertainment.
"For the first time ever, clients can look up the movie they
want to see, find the theatre location closest to them and
purchase their tickets on their Bell Mobility phones."
To buy tickets with Mobile Movie Ticketing, Bell Mobility
clients simply send a free text message with the word 'tickets'
to short code JUMP (5867). Bell will send back a web alert with
a link to the purchase page. Charges will appear on the
client's Bell Mobility invoice, including ticket costs and
convenience fees.
Upon purchase, a mobile ticket - in the form of a bar code
image - is sent to the client's phone.
On arrival at the Cineplex theatre, the client scans the bar
code image at a scanning kiosk beyond the box office area and
receives tickets for entry into the auditorium.
The Mobile Movie Ticketing service is made possible by a new
technology from Calgary-based RepeatSeat Inc., a leading global
entertainment services company offering private label ticketing
in the United States, Canada and Caribbean.
For more information, visit
www.bell.ca/mobileticketing