Bottled in Ontario, Plantatree Chardonnay, Merlot and
Cabernet Sauvignon are now available in LCBO outlets in Greater
Sudbury.
These wines sell for $14.95 and for each bottle purchased, Tree
Canada will receive $2.50 to plant one tree in Sudbury next
spring.
Plantatree wines are from California and bottled by Lifford
Wine Agency of Toronto.
"With Plantatree, we are providing wine drinkers with an
environmentally- responsible choice in the wine they drink.
"Consumers who purchase Plantatree can enjoy a glass of wine
and at the same time do something positive for the planet,"
says Lifford owner  Steven Campbell.
The grapes for Plantatree were farmed using sustainable
agriculture practices in California.
To lessen the carbon imprint, the wines are transported in bulk
to Niagara and bottled by Niagara Vintners in PET plastic
bottles made in Mississauga.
The plastic PET bottles are unbreakable, significantly lighter
than glass and recyclable. The cartons are made in Ontario of
recycled cardboard that can be recycled again.
Lifford's goal in the first year is to plant 100,000 trees.
 Over their lifetime, these trees will absorb
approximately 35,380 tonnes of carbon from the atmosphere.
The wine was launched in Sudbury last week at Respect is
Burning. Members of the media as well as city officials and
Sudbury environmentalists were invited to the tasting.
Lifford Wine Agency is one of the largest suppliers of wines to
the hospitality industry in Ontario.
 Their specialty is working with family-owned estate
wineries that excel in producing wines that stand out as
excellent examples of their terroir while offering superb
value.
Tree Canada is a charitable organization that encourages
Canadians to plant trees.