Newcap Radio will launch a radio station called New HOT 93.5 FM today (Aug. 25) at noon.
The channel had been playing classic Chinese music since last week as a publicity stunt.
“The New HOT 93.5 will be Sudbury source for new music, lifestyle trends and pop culture,” stated a press release from Newcap.
Artists like the Black-Eyed Peas, Kelly Clarkson, Lady Gaga and Justin Timberlake will be prominently featured on the station.
For more information, visit www.hot935.ca.