A new international exhibition, New Eyes on the Universe, was officially launched July 1 at Canada House, Trafalgar Square, ahead of NEUTRINO 2016, a major international neutrino physics and astrophysics conference, taking place in London, England.
New Eyes on the Universe, produced by Science North on behalf of SNOLAB, tells the story of how Nobel Prize winning results from Sudbury Neutrino Observatory (SNO) and the experiments currently underway at SNOLAB are providing new insights and pushing frontiers in particle astrophysics.
"We are very pleased to have this opportunity to present our science and technology to the general public in a prestigious location on Trafalgar Square in London,” said Dr. Art McDonald, former director of the Sudbury Neutrino Observatory, 2015 Nobel Laureate in Physics.
“We are grateful to the Canadian High Commission for providing this location throughout the summer, starting during the major international conference NEUTRINO 2016 at the beginning of July.”
“SNOLAB is delighted to be partnering with so many strong Canadian research and outreach organizations to bring together the story of the Nobel-prize winning research of the SNO experiment, hosted at our deep underground facility in the Vale Creighton mine,” said Nigel Smith, SNOLAB Director.
The informative exhibition animates the science of SNO and of SNOLAB that is being conducted in the two kilometre-deep underground research facility in Sudbury.
Visitors to the exhibition will experience a virtual tour of SNOLAB, artifacts of unique experiment components, spectacular imagery and video kiosks, and a model of the original neutrino detector.
“We are thrilled to collaborate with SNOLAB, the Canadian Science & Technology Museum, Carleton University, Queen’s University, Queen Mary University of London and other leading partners to develop this exciting exhibition,” said Jennifer Pink, Science Director, Science North.
“Since the beginning of the SNO project in the early 1990’s, Science North has been communicating this complex science to the public with educational, interactive science exhibits and multi-media theatre experiences. We are excited to share the SNO story through New Eyes on the Universe to showcase the capabilities of the science research community in Sudbury to an international audience.”
New Eyes On the Universe opened at Canada House, Trafalgar Square, London, UK, at a special Open House event on Canada Day. The exhibition runs from July 1 through to Sept. 17, and will then travel internationally.
"Greater Sudbury is proud to be home to two world-class science institutions; SNOLAB and Science North," said Greater Sudbury Mayor, Brian Bigger.
"We want the world to come, get to know our beautiful community and discover the global impact of Canada's Resourceful City."
In celebration of the Nobel Prize worthy science research taking place in Sudbury, visitors to Canada House on July 1 could enter a draw for a chance to win an all-inclusive trip to “Canada’s Resourceful City” compliments of Sudbury Tourism and the Greater Sudbury Development Corporation (GSDC) and in partnership with Tourism Northern Ontario (TNO), the Ontario Tourism Marketing Partnership Corporation (OTMPC) and Blue Mountain Resorts.
Visitors can enter the contest by ballot at Canada House on July 1 or online at CanadasBigNickel.ca until July 1.