West 49 collects Coats for Kids

In the last decade, West 49 has collected more than 80,000 jackets for kids in need.

The Coats for Kids campaign ensures everyone can enjoy winter and stay warm.

“Our customers are aware of the important role they play in helping us meet our target for coats,” said Lisa Stuve, marketing manager for West 49. “In partnering with local charitable organizations, we have an excellent opportunity to be proactive in helping less fortunate families.

"We are sure we can collect and distribute even more coats to help spread the warmth this winter and are challenging our customers with a goal of 10,000 coats nationally.”

The campaign started Oct. 11 and runs until Nov. 21. Coat collection barrels are placed in stores across the country.

Everyone who brings in a clean, insulated and gently used winter coat will receive $25 off any new coat purchased in the store.

For more information, visit www.coatsforkids.west49.com.